They are the “mini” business cards which have been around for quite a while, but I’ve only received one mini business card to date (from a very forward-thinking, brilliant executive in New York City). I’ve kept the card simply because it was different. I loved the look and decided to emulate him and try it for myself.
The Challenge of a Mini Business Card:
You can’t fit as much information…obvious, right? But it turned out to be a great motivator to innovate! I could only include the top level of what I do and how to contact me. Then — with what little space I had left — I decided to include a trackable QR code to view my book on Amazon.com. I love the potential functionality of this, and can’t believe I didn’t think of it sooner!
So far I’ve had many positive responses and only one negative response to them on my networks. Has anyone else had success with mini business cards or QR codes on business cards? Do people like them? Do they keep the card? Use the QR Code? I can’t wait to share what I find from the tracking feature…Stay tuned!